Amazon Prime Membership in Singapore: Pricing and Benefits Explained

​Amazon Prime is a subscription service offering several benefits to users in Singapore, to enhance their shopping and entertainment experiences. For S$4.99 per month, members enjoy free and fast grocery delivery with Amazon Fresh, along with fast international delivery from Amazon US and Amazon Japan.

Beyond shopping perks, Amazon Prime provides access to Prime Video, a streaming platform featuring a variety of movies, TV shows, and Amazon Originals. Members also benefit from Prime Gaming, which offers free monthly games, exclusive in-game content, and a free Twitch channel subscription. ​

To help you determine if an Amazon Prime membership is right for you, this blog further breaks down the pricing options and outlines the benefits included with the membership.

Amazon Prime offers various subscription plans in Singapore, each catering to different preferences and needs. 

Here's a detailed breakdown:​

• Prime annual membership: S$49.90 per year.​ Paying annually provides a 16.7% discount compared to the monthly plan, averaging approximately S$4.16 per month. ​

• Prime monthly membership: S$4.99 per month.​ Offers flexibility with monthly payments, though it results in a higher annual cost compared to the annual subscription. ​

• Free trial: 30-day free trial.​ New members can experience Prime benefits before committing. Be sure to cancel before the trial ends to avoid charges. ​

Amazon announced a price adjustment to its Prime membership, the first since its 2017 launch. Starting 28 August 2024, the monthly subscription fee increased from S$2.99 to S$4.99 for new members. Existing members saw this price increase starting 28 September 2024, on the date of their next renewal.

Despite the increase, Amazon introduced a new annual subscription option priced at S$49.90, offering a discount of over 16% compared to the monthly subscription. This meant that with the annual plan, members effectively received two months of service free each year. The new annual plan ensured that Prime membership continued to offer significant value despite the price change.

These adjustments were made as Amazon sought to balance the growing costs of providing fast shipping, streaming services, and exclusive deals, all of which were integral benefits of Prime membership.

Amazon Prime offers several benefits tailored to enhance the shopping and entertainment experiences of its members in Singapore. Here's a detailed overview of the key advantages:

Free and fast delivery

Amazon offers fast, reliable delivery, with eligible items arriving as soon as the next day. Prime members in Singapore can enjoy free delivery with no minimum purchase on a growing selection of domestic Prime-eligible items. This ensures a seamless shopping experience, allowing you to receive your orders quickly and without additional delivery fees.

Free international delivery

Amazon Prime members enjoy free international delivery on over one million qualifying items sold by Amazon US and Amazon Japan. In addition to free shipping, members can also receive up to 10% off on these items, making it even easier and more affordable to shop internationally and have products delivered right to your doorstep in Singapore.

Amazon Fresh

Amazon Fresh offers free delivery on grocery orders of S$60 and above, exclusively for Prime members for a limited time. Enjoy the convenience of 2-hour same-day delivery, ensuring your fresh groceries arrive quickly and efficiently. Whether you're stocking up on essentials or trying new products, Amazon Fresh makes grocery shopping easier and faster than ever.

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Monthly exclusive deals

Prime members gain access to exclusive monthly deals, offering a wide selection of savings on various products across categories. From electronics and home goods to fashion and beauty, these limited-time discounts help members get the best value for their purchases. Enjoy unbeatable savings on your favourite items every month, available only to Prime subscribers.

Prime video

Prime Video offers endless entertainment with popular movies, TV shows, and new releases, including award-winning Amazon Originals. Members can enjoy a wide variety of content across genres, available to stream anytime. Watch your favourite shows and movies on your preferred devices, whether on smartphones, tablets, smart TVs, or desktops, for a seamless viewing experience.

Prime early access

Prime members in Singapore can enjoy early access to Prime-eligible Lightning Deals, 30 minutes before they are available to the general public. This is particularly valuable during high-demand sales events, like Amazon’s Prime Day, where exclusive deals are offered. By being among the first to shop these deals, members can snag limited-time offers on popular items such as electronics, home goods, and fashion.

Prime gaming

Prime members enjoy free monthly access to games, a free Twitch channel subscription (worth S$4.99), and exclusive gaming benefits. Support your favourite streamers, show off your status with special chat options, and enjoy a variety of in-game loot. With Prime Gaming, you get more ways to enhance your gaming experience every month.

Amazon Prime offers several benefits that cater to various needs, but is it truly valuable for Singaporeans? Let's look into its offerings and compare them with other popular services available locally:

• Cost and content comparison: Amazon Prime Video, priced at S$4.99 per month, gives you access to a selection of movies, TV shows, and Amazon Originals. While it provides solid content, its library isn't as vast or updated as Netflix or Disney+.
  
  Netflix, starting at S$13.98 per month, offers a more extensive selection of original content like “Stranger Things” and “Squid Game.” Its content is consistently updated, making it a top choice for streamers. Disney+, priced at S$15.98 per month, excels in delivering exclusive content from Disney, Pixar, Marvel, and Star Wars.

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• Comparing e-commerce delivery services: When comparing e-commerce delivery services in Singapore, Amazon Prime, Shopee, and Lazada each offer distinct advantages. Amazon Prime provides free one-day delivery with no minimum order amount and free international delivery on one million qualifying items.
  
  In contrast, Shopee offers Next Day Delivery (NDD) for local orders placed before 2pm on working days, allowing buyers to receive their items the next day, excluding public holidays. However, free next-day delivery is available only for orders above S$15.
  
  Lazada offers several delivery options to suit different needs. For urgent orders, their “Instant Delivery” service ensures same-day delivery for orders placed before 3pm. You can also filter for “Fast Shipping” to select items from sellers offering quicker dispatch. For local sellers, standard delivery takes 2 to 4 days, while orders from overseas sellers may take 5 to 20 days. During peak periods, delivery times may be extended by one to two days.

To cancel your Amazon Prime membership in Singapore, follow these steps:

• Visit the Prime Membership page on Amazon Singapore’s website.

• Sign in to your Amazon account.

• Under Your Account, select End Membership.

If you haven’t used any Prime benefits, you’ll be eligible for a full refund. If you’re within the free trial period and decide to cancel, you won’t be charged. Otherwise, your membership will automatically renew at the end of the trial.

Additionally, you can set a reminder to cancel by selecting Remind Me Later under Manage Prime Membership, which will notify you three days before renewal.

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